Exhibitionist Gets The Wind Taken Out Of Him

capoeiraYesterday someone sent me a video.

I watched it a few times because I couldn’t stop laughing.

Here in Brazil, many people practice capoeira. Originally, it was developed by the slaves to defend themselves against their oppressors. Over time, it’s become a sport.

Because it stimulates agility, it can be visually impressive to see a skilled capoeirista moving around. It’s also very beautiful to watch. In many cases, it looks like a marriage between martial arts and ballet.

But it can be taken too far.

This guy did. He paid for it dearly.

While he was flowering around, what did his opponent do?

He went straight for it.

Didn’t even blink.

BAM! Done.

That’s the idea behind the Straight Line Results System.

Be clear about what you want. Get it.

And I’m going to show you how to do that. It’s probably going to be a huge eye-opener.

Following this principle, I’m only going to offer it to people who want it.

So if you want to be notified when it’s available, let me know right here:


How NASA Got Played By Space

fisher-space-penIf you have ever visited the Smithsonian Air and Space Museum in Washington DC, you’ve probably seen and played with the famous NASA space pen.

But do you know how these guys came about?

Back in the early 1960’s, NASA was ramping up its manned missions to space.

More and more people were going up to space.

Very quickly, a hairy little problem came up: people were trying to write in space, but the zero-gravity environment prevented the ink from reaching the ball of their pens.


So NASA embarked on a quest to invent and create a pen that would function normally, even in a zero-gravity environment.

After years of research and millions of dollars invested, they finally were able to produce the famous NASA space pen and, at last, astronauts were able to write normally in space.

The United States Space Agency was now years ahead of the Soviet Union’s in its ability to record its experiences beyond the stratosphere.

Or maybe not.

The Russians just went straight for it and used a pencil.

Likewise, we often waste enormous amounts of time when trying to get an outcome we want.

Instead of focusing on what really matters, we keep circling around and around. We just deviate from the right course.

There’s a better way.

What if you went straight for it?

What if you eliminated parasitic movement from your process of achievement?

What if you understood goal setting and productivity differently?

I’m currently working on a short, fluff-free course on how to do precisely that. It’s actually a strategy I’ve been modeling for a few months after observing this pattern in several places.

I call it the Straight Line Results System.

I’ll mention it a few times here, before it’s ready.

If you want to be notified when it’s available, make sure you sign up here:


After you sign up, you’ll get a link to a pretty cool and hilarious video on how to happily achieve. Don’t miss it!

PS: Actually, the story of the NASA space pen is a great tale, but it’s an urban legend. To read the real story of the space pen, check out Wikipedia.

Mr. Miyagi’s NLP Lessons

miyagi“Wax on… Wax off…”

With those four words, Mr. Miyagi pretty much explains the secret of the master.

Do X. Then do Y.

Then, do x and y again.

Tens of hundreds of thousands of times.

Usually, x and y are rather simple actions that ANYONE can perform.

What’s unique about masters is that they actually perform them.

The unsexy.

The easy.

The boring.

Masters understand the fundamentals. The key elements upon which the entire castle of skills rests.

Because they understand this, they focus all of their time, energy and attention at strengthening and polishing that foundation. That way, everything else will stand firmly atop it.

The amateurs, on the other hand, go looking for the flashy stuff.

The instant technique that takes you from zero to a million bucks in 5 minutes.

The way to become instantly attractive without doing an ounce of work.

How to solve every problem you’ve ever had.

We can recognize those guys from a mile away. You know why? Because every single one of us has been there at some point or another in an area of our life.

Maturity and wisdom come when we quit looking for silly shortcuts and invest ourselves in worthy pursuits.

And then we work on strengthening our core. The real stuff.

We go back to wax on, wax off.

And, eventually, by sticking to it, we discover the most unusual and unexpected of secrets…

Wax on wax off takes us from zero to a million bucks, makes us attractive, AND solves pretty much every problem we’ve ever had.

Go for easy, simple and doable. Repeat it over and over until you know it inside out. Until it’s in your bones.

Then, play around with it. Get creative. Own it 100%. Start unraveling it, experimenting with it, discovering its essence.

And, before you know it, you’ll amaze yourself.

Trust me. It’s never failed. I’m sure Mr. Miyagi would agree.

PS: If you want to get good at trance and hypnosis, try the simple First Trance system.

Not fancy. Not elaborate. Not geared at making people quack like ducks and imitate Marilyn Monroe.

Just a simple induction that works. You will learn it and use it for the rest of your life.


“Wax on… Wax off…”

Following Instructions (Part 2)

Tuning ForksYesterday, I left you off with a question: what is it that gets someone to follow another person’s instructions?

Let’s talk about it.

Last night, I watched a powerful scene on video. It’s only 5 minutes long and it’s worth you watching. Probably not for the reason you’d expect.


(If you don’t have time to watch the video now, how about you come back to this email a bit later when you have a few spare minutes?)

This video showcases the power of syncing yourself to someone else.

In my book, synchronization isn’t THE ONLY form of rapport. It’s just one form of rapport.

There’s something I find interesting about the approach showcased in the video. I wonder if you picked up on it.

The purpose of the exercise is for Jason to absorb Darren’s self-confidence. The means to accomplish this is for Jason to tune himself to Darren.

Not the opposite.

This right there should have whistles going off in your head.

But there’s something I find even more interesting, which remains completely covert and implicit in the framing of the video.

Both Jason and Darren are following Derren Brown’s instructions. Derren is the game master.

And what is it that gets them to follow Derren Brown’s instructions?

(Not so) secret ingredient.

Derren is a master at getting rapport, keeping it and using it.

Although it’s not usually described as such, rapport is a type of trance. Creating and developing rapport is an art. Conventional NLP trainers attempt to teach rapport through matching and mirroring, pacing, and similar means.

After 10 years of studying and experimenting intensely with rapport, I can tell you that these are very limited means to get it.

Rapport is governed by laws. If you understand them, you can get rapport instantly, in any kind of situation you need it.

Next week, I’m going to tell you about a resource I created about the untold laws of rapport.

But for now, I want you to start paying a lot more attention to the people around you who are able to get others to follow instructions.

Every time you see it happen, write the person’s name down and a quick summary of the interaction.

Don’t try to understand why right now. Do it. Your unconscious will tell you why when the time is right.

I Should Have Named My Dog Marley

pipocaMy dog is an absolute pain in the butt.

Yeah, like the one in the movie.

I can’t believe I still have him after a year. He’s unbearable.

My 7-year old daughter insisted so much for us to get a dog last year that I had to yield.

OMG, I’m traumatized…

That doggy gives me all the grief you can imagine: drags the kids’ shoes to the living room, pisses on the floor, believes he owns the house, etc.

Why do I keep him around?

Because he’s teaching me and my daughter about people and ourselves.


I know this might sound bad. Let me explain.

Pets such as dogs reveal to us all of our weaknesses in communication. How so? Because they can’t speak and they don’t understand words.

They operate purely from a sensory perception level. They derive meaning solely from past events and anchoring.

So I can’t rely on speech to communicate and influence them.

I can tell my dog to leave the shoes alone until I’m blue in the face. He’s going to wag his tail and I’ll find the shoes in the living room the next morning.

How come some people are able to communicate with their dogs effectively?

Apparently, they don’t rely on words.

So ponder this:

How many times in your life have you given someone instructions only to find out they didn’t follow them (kids, anybody)?

So the critical question then becomes:

What is it that gets someone to follow instructions?

More on that tomorrow.

PS: Incidentally, giving people instructions is the second half of hypnosis. The first half is trance.

If you don’t know how to work with trance and you would like to (and if you don’t, ask yourself why not), get yourself the First Trance system.

By following the script, you will learn how to put someone in a harmless trance in less than 3 minutes.


One Of Tony’s Little-Known Stories

Have you started modeling yet?

If not, you’re missing out.

Modeling is the single, most important, biggest contribution NLP brings to the table.

Sad part is, very few people take advantage of it. They focus instead on a few change techniques.

That’s not where the juice is.

But don’t take my word for it. Take Tony Robbins‘.

(I assume you have heard of him. Very likely.)

In the early 1980’s, when he was just getting started in his career, Tony encountered John Grinder and started training with him in NLP.

When he concluded the program, he walked up to Grinder and said:

“I fully understand that modeling is the core activity of NLP and want to demonstrate my commitment to that practice. Where do you suggest I begin?”

John Grinder casually said: “How about firewalking?”


Oprah firewalking at Tony’s Unleash the Power Within event

The rest, of course, is history.

Tony has then gone on to model outstanding performers in every area of human activity.

This just goes to show you the power of modeling.

And yet, so few people diligently work on their modeling skills and approach.

Be different.

Start spotting people who stand out by the results they produce. Then, learn the proper method to figure out how they do what they do.

At the beginning, it will be a little rough – as with learning anything.

Quickly, though, it will sink into your bones and you will understand intuitively how to do it.

So start now.

If you want to see how powerful modeling is in the real world, check out Mental Spa.

I modeled the induction from a Shaman with whom I became friends here in Brazil.

It’s deceptively simple to learn and apply. Read Ingrid Jeuring’s comments about her experience in the Mental Spa right here:


The Proof Is NOT In The Pudding

puddingThe proof is not in the pudding.

That’s a distortion of the original saying, which stated:

“The proof of the pudding is in the eating.”

That means that you can’t really tell something’s quality until you have direct experience with it.

What does that have to do with NLP?

One word. Calibration.

The lesson is this:

Don’t mind-read until you have calibrated first.

So many times, you’ll feel tempted to “guess” or “assume” what someone else is thinking or feeling based on their body language.

That is a major mistake, young Padawan.

Until you have interacted with that person and confirmed the internal experience that corresponds a particular external expression, ya just don’t know.

If you’ve read my training guide on observation, you know how much I value that skill. It’s #1 in line.

(Incidentally, when I say observation, I mean it in the broader sense of the word. It includes listening, feeling, smelling and tasting. It also includes vestibular perception.)

Second one in line is calibration, learning how to tie internal experience to external expression. It builds on observation.

Once you master that skill, you will thank me for the rest of your life.

But don’t take my word for it. The proof is not in the pudding.

It’s in the eating.

So go practice.

And by the way, if you haven’t started working with hypnosis yet, be sure to get the First Trance system.

In it, you’ll learn how to work with altered states the easy way.

Don’t let that be a hurdle to your confidence. Get it here:


Why NLP Doesn’t Work

principlesHey there,

Every day, I get a boatload of questions by email and comments on my blog.

Inevitably, someone asks me a question like this one:

“Does NLP really work?”

I wish I could get a dime every time someone asks me that. My family would be set for generations down the line.

The answer is “it doesn’t.”

Asking that question is similar to asking “does physics work?”

The question is irrelevant.

NLP isn’t a toaster. It’s a set of models and principles that describe how people’s neurology and psychology intersect.

Think of it this way:

NLP is analogous to physics.

Patterns developed from NLP are analogous to engineering.

Engineers versed in physics create protocols that can be used to build bridges, houses, buildings, etc.

Likewise, people versed in NLP build protocols that can be used in interventions, coaching, leadership, etc.

Get it?

Learning NLP doesn’t mean learning protocols like the Swish and the Compulsion Blowout. Learning NLP means learning the principles that operate UNDER these protocols.

When you start feeling comfortable with them, you’ll be able to further test and identify new principles. At that point, you’ll be free to innovate and create any or all protocols you need.

That’s what I did with the First Trance system. Built on the principles of NLP, it’s a simple, direct, no-fluff instruction set for you to start working with trance. No woo-woo, no BS, just what you need.

Because of its effectiveness, that’s the pretty much the only induction I use these days – but I’m creative with it. You will be too.

Get started here:


Not enough Jobs!

SteveJobsI don’t know about you, but I was (and still am) a huge Steve Jobs fan.

Can’t get enough of him.

The way he communicates. The way he presents. The way he sells. His showmanship.

I don’t know if you’ve ever watched a Steve Jobs-led Apple keynote. It’s a sight to behold. I figure that’s why people tuned in from all over the planet and some paid handsomely to participate live.

One of the critical elements to his style of selling has been labeled the Steve Jobs “reality distortion field.”

Apparently, he has this uncanny way to bend (many) people’s perception of reality to his will.

Of course, as solid NLP Prac’s, we can’t settle for such generic labeling. Stuff like a “reality distortion field” just seem plain ripe for modeling.

(remember how they had similar labels and mystery-shrouded descriptions for Milton Erickson’s miraculous work?)

When you watch his keynotes (and I’ve watched ALL of them several times), it becomes obvious that:

reality distortion field = big freaking trance

Jobs hypnotizes everybody during his presentation, makes them feel great and anchors those feelings to his products.

Does he ever ask anyone to close their eyes? Nope.

Does he ask anyone to relax? Nope.

So how does he pull it off?

Simple. He directs people’s attention masterfully.

People who love him delight in his way of communicating. His rivals envy him.

It all starts with putting people into trance.

Learn how to do that and your ability to influence will soar. You’ll be able to sell more easily. You’ll be able to make people feel better than they ever have.

Here’s where you can begin (and you won’t ask people to close their eyes):



NLP Q&A: Frustrated by NLP Trainings

A few days ago, one of my readers – who we’ll name Charles – emailed me, feeling a bit frustrated with the dismal return on his time and monetary investment in NLP. I asked him if I could post our exchange here for your benefit. Perhaps you’ve been feeling as he has. His messages will be indented and posted in blue.


I have read a lot about NLP. I have also practiced many of the techniques from the books. I have had minimal, at best, results from what I have learned. To date, I have NLP to be a very complicated technology only usable by those few who spent a fortune to attend live training courses. NLP, to me, seems more like a secret group of followers who promote NLP in order to get others to spend vast sums of money in order to become part of this secret society of practitioners and masters. I spent $200.00, back in 1987, so I could quit smoking. I went to a local NLP practitioner. I went from a pack and a half per day to 3 packs a day before the year ended. In 1992, I attended a live hypnosis session at a local hotel meeting room. There were about 12 of us in attendance. I paid $35.00 USD to sit through a brief talk. Before entering, I threw out 18 packs of cigarettes. We were asked to close our eyes and relax while the host played us a prerecorded hypnosis session. I sweat and shook for 4 days, but I never smoked again.

I don’t believe hypnosis or NLP had anything to do with me becoming a non-smoker. I think I had had enough and reinforced my efforts by throwing about $40.00 of cigarettes in the trash.

I must also admit that I am fascinated by the human mind and the hype or fantasy of NLP. I just cannot honestly say it is real or has worked for me.

I look forward to your email so I can observe your take on NLP. Thanks.

Here’s my reply:

Hi Charles,

Thank you for your message. It’s great to hear from you.

I’m really sorry your experience with NLP hasn’t been a thrill. I completely agree with you that, so far, it’s been made to be this panacea that requires massive investments in order to become proficient at it.

You wrote:

“NLP, to me, seems more like a secret group of followers who promote NLP in order to get others to spend vast sums of money in order to become part of this secret society of practitioners and masters.”

You’re dead on. It’s exactly what it’s become: cult-like. People get indoctrinated into this sect and become anointed as trainers.

The good news is that it has nothing to do with that. Once we’re able to see past the money-making gimmicks, the field brings a lot to the table. While it’s peddled as magic, in a way, it truly offers a concrete approach to bring the scientific method into our lives.

You wrote:

“I don’t believe hypnosis or NLP had anything to do with me becoming a non-smoker.”

Bingo! It really didn’t. While Pracs, Master Pracs and Trainers would like you to believe that, it’s not true. You were ready to change and pretty much any approach would have succeeded at the time.

NLP revolves around a simple idea: there’s a structure to how great performers produce results and we can decipher it. It provides a code, like HTML or C++, that allows anyone who knows it to see how human perception is structured.

The whole therapy bit misled everyone because Bandler and Grinder modeled therapists as their initial project.

The good news is that the code is easy to learn, provided it’s described simply.

There are also a few skills to develop. Skills such as observation, listening, calibrating, using your voice differently, etc. You’ll become proficient at them by practicing in the real world, not in seminar rooms.


Hi Martin,

Thank you so much for your kind response and for not misunderstanding what I wrote or taking it personally. I was expressing my frustration. Thank you for understanding.

I wonder if others might feel as I do. I also wonder how others have been able to get beyond the hype, expense, and frustration and are able to learn, practice and apply the “mysterious” technology. Personally, I am still looking for the best, yet, least expensive way to best learn and apply NLP.

PS – I found great value in your reply.

Guys, NLP is simple. There’s no mystery to it. It’s been, in my opinion, poorly described and taught so far. In 2013, I want to make sure you get it. I want to make sure you’re equipped with the basic knowledge you need to go out in the world, explore and confidently develop your skills.

By email or in the comments below, let me know the answer to any or all of these questions:

  1. Where are you stuck?
  2. What’s unclear to you?
  3. What do you find p0orly explained?
  4. What’s confusing to you?
  5. What do you want to be able to do that you aren’t?
  6. What would you like to better understand?
  7. What skills do you find hard to build?