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Chris got it. Do you get it?

When I started dailyNLP 6 years ago, I envisioned the day I would receive this email.

dailyNLP came later, but the mission was the exact same.

Well, this day has arrived. And I must celebrate it with you.

Chris has authorized me to share his message with you.

Enter Chris:

Hi Martin,

I want to thank you again for your various NLP sites.

Although I think I’ve read everything at “” before, something clicked today when I re-visited.

It now seems obvious to me that a lot of the confusion about NLP results from associating “work product” from an NLP mapping project with NLP itself.

I posted an analogy on one of your blog entries about how I might use NLP to map out the process necessary to make the same amazing hamburger that a famous chef is known to make. In the end, I have a repeatable process for making that amazing burger. The burger is not NLP. Making the burger is not NLP. NLP was used to map that process. The making of the burger is simply a codified process.

If this is true, then it follows that “The Swish Pattern” and similar techniques also are not NLP, but instead therapy techniques that were famously mapped by NLP. They show up alongside NLP perhaps as a demonstration, creating (for me, at least) a bit of confusion in terms of what NLP is. You explain it very clearly in your “What is NLP” page, but I couldn’t accept it at the time.

This makes things a lot clearer for me unless I’m completely mistaken about this.

On the other hand, it presents a crossroads for me- do I follow the path of learning to map using NLP or do I follow the path of using techniques that were mapped by NLP. Perhaps its not a choice that has to be made.

Thank you for your effort in making NLP accessible to anyone.


Back to Martin:

Well done, Chris! Congratulations!

In his message, Chris refers to a comment he posted on the [masterNLP] website.

You can read his comment here:

It complements nicely the observation he makes in the message.

Bottom line: Chris now gets it.

The real question is: do you?

Because once you understand this distinction, you get wings. Confusion ends. The fog of NLP lifts. And you’re able to do anything you please from that point forward.

You’ve made the distinction between NLP and changework/therapy/coaching.

I desperately hope that you either have reached or will reach the same understanding Chris has.

His journey has only just begun.